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Juana is a micro businesswoman who formed part of the “El Divino Niño” communal bank but then decided to take out an individual loan basically in order to acquire a larger amount so she could develop her commercial activity. She lives in Puntarenas Province in Corredor District, Ciudad Nelly Sector. She’s been a merchant for the last ten years mainly selling catalogue items like cosmetics and shoes on credit. She will use the loan to strengthen her working capital. Specifically, she’ll use it to buy catalogue items like cosmetics and articles for the home which is a new line that sells well.

One of the reasons why Juana is calling on Fundación Mujer is that the suppliers of these catalogue items only offer 30 days’ credit which meant she had to collect part of the price of the item when she sold it and the other part when she delivered it which in turn meant that many people couldn’t afford to buy her products. With the loan she was able to offer a longer payment plan which led to increased number of customers since she could now offer credit more in line with her customers’ ability to pay.

Within her future plans is to be able to support her daughter in the development of her productive activity: crafts production of all-occasion (wedding, birthday, etc.) greeting cards as well as making artisanal costume jewelry with beads and seeds that are well-received by the public since her daughter has decided to be an independent worker just like her mother.
View original language description ↓
Juana es una mujer microempresaria que formo parte de un banco mujer El Divino niño, posteriormente toma la decisión de sacar un préstamo individual, fundamentalmente por poder adquirir un monto mayor que permitiera el desarrollo de su actividad comercial,ella vive en la provincia de Puntarenas, en el distrito de Corredor, sector Cuidad Nelly, desde hace diez años se dedica a la actividad de comercio ambulante, principalmente con venta de articulos de catálogo, cosméticos y zapatos, mediante el sistema de crédito.
El préstamo se utilizara para reforzar el capital de trabajo,especificamente se destinara a la compara de articulos de catálogo, cosmeticos y articulos para el hogar, que es una linea nueva, que tiene muy buena venta.
Una de las razones por lo que Juana, acude a Fundación Mujer, es que los proveedores de estos articulos de catálogo, ofrecen un crédito a 30 días, por lo que tenia que pedir una parte del valor del articulo cuando realizaba la venta y la otra contra entrega de la mercadería, lo que hacia que muchas personas no pudieran adquirir sus productos, con el crédito pudo ofrecer un plazo mas largo y esto hizo que aumentara su cartera de clientes, ya que podia ofrecer un crédito mas acorde a las capacidad de pago de sus clientas.
Dentro de su planes futuros esta el poder apoyar a su hija en el desarrollo de su actividad productiva, artesana de la confección de tarjetas para diversas ocaciones, bodas, cumpleaños, así como la elaboración de bisutería artesanal con piedras y semillas, que tienen una buena aceptación dentro del público; ya que esta hija tomo la decisión de ser una trabajadora independiente al igual que su madre.

Additional Information

More information about this loan

In Costa Rica, funding for microfinance institutions is hard to come by, and many institutions find themselves having difficulty growing and reaching all the demand for loans that exist. Kiva works with Fundacion Mujer because it attends a very marginalized population in Costa Rica, with a specific focus on women. In addition to the loan, Fundacion Mujer provides specialized training programs for their borrowers on everything from computer classes to salon training. Because of the difficulty in obtaining capital in Costa Rica, Fundacion Mujer cannot serve all the women that need loans. Therefore Kiva plays a unique role in helping Fundacion Mujer grow its portfolio and reach borrowers it otherwise would not be able to.

About Fundacion Mujer:

Fundación Mujer is an organization specializing in the financial and personal development of female entrepreneurs in Costa Rica. They seek to reach underserved populations that may include indigenous communities, immigrants, refugees, victims of domestic violence or women living with HIV/AIDS. Fundación Mujer offers courses in both business and personal development, as well as training in concrete skills such as sewing and other crafts.

About Costa Rica

  • $12,900
    Average annual income
  • 57
    View loans »
    Costa Rica Loans Fundraising
  • $4,673,875
    Funds lent in using Kiva
  • 498.6
    Costa Rica Colones (CRC) = $1 USD

Success!! The loan was 100% repaid

A loan of $1,225 helped Juana to buy catalogue items: cosmetics, shoes and articles for the home.
100% repaid
Repayment Term
20 months (Additional Information)
Repayment Schedule
Jul 18, 2012
Jul 31, 2012
Currency Exchange Loss:
Feb 17, 2014