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Lorena Maria
Lorena, age 26, lives in a municipality in the Bolívar department. That is where she tends her small business selling school supplies and general stationery items. She has eight years of experience in this business activity. She worked in a stationery store, and five years ago she converted her knowledge of the market into her own entrepreneurial adventure. It is located at her house. Her sales are strictly for cash. However, sometimes she takes credit. She works from 6:00 a.m. until 8:30 p.m. on Monday through Sunday.

Her painstaking effort is due to wanting to reach her goal of capitalizing her small business through savings. She wants to do this in order to be able to prosper more each day. Lorena travels to the city of Barranquilla where she buys merchandise to stock her business. She does this to impact her customers, who are primarily young people between the ages of 12 and 25. She sometimes sells to mothers.

She is currently applying for a Kiva loan, which is her first loan with the Fundación Mario Santo Domingo. She will use the loan to buy costume jewelry, variety items, women’s clothes, and perfume. She wants to add these items to what she sells, keeping in mind that there are a lot of people who request these items. In turn, they are potential customers, and she has a good commercial place for her sales.

Her goal for further on is to add communication technology services. She wants to do this so that everyone in her town is able to access the networks, be up to date, and do their jobs, etc.

Her Kiva loan will be successful because her investment is based on the market demand and the purchasing capacity from purchasing in cash. This will allow her access to good offers from her providers, who also need to sell for cash.
View original language description ↓
Lorena de 26 años de edad vive en un municipio del departamento de Bolívar, donde atiende su pequeño negocio de vender útiles escolares y artículos de papelería en general; actividad en la que tiene 8 años de experiencia, pues trabajó en una papelería y hace 5 años tradujo su conocimiento del mercado, a su propia aventura emprendedora, la cual ubicó en su casa familiar. La modalidad de sus ventas es de estricto contado, pero algunas veces hace créditos y las realiza diariamente desde las 6 de la mañana hasta las 8:30 de la noche de lunes a Domingo. Su esmerado esfuerzo se debe a que quiere alcanzar sus metas de capitalizar su microempresa mediante el ahorro para poder prosperar cada día más. Lorena viaja a la ciudad de Barranquilla donde compra mercancías con las que surte su negocio e impacta a sus clientes, que son principalmente jóvenes en las edades de 12 a 25 años, aunque también vende a madres de familia. En la actualidad está aplicando a un credikiva, primer financiamiento que hará a la Fundación Mario Santo Domingo, con el cual comprará artículos de fantasía, variedades, ropa para damas bolsos y perfumería, pues quiere agregar estos artículos a su oferta, teniendo en cuenta que son muchas las personas que por ellos preguntan y que a su vez un potencial de clientes y un buen punto comercial donde ofrecerlos. Su meta mas adelante es agregar los servicios de tecnología de la comunicación, para que todos en el pueblo puedan acceder a las redes, estén actualizadas, hagan tareas etc. El éxito de su credikiva, es que su inversión está basada en la demanda del mercado y en la capacidad de compra que da el efectivo, el cual le permite acceder a las buenas ofertas de sus proveedores, que también necesitan vender de contado.

Additional Information

About Fundación Mario Santo Domingo

Fundación Mario Santo Domingo (FMSD) is a non-profit organization in northern Colombia dedicated to developing programs for the country’s poorest communities. In addition to numerous social services, FMSD runs a microfinance program to strengthen micro-businesses in the areas where it works. The organization also offers several non-financial components as part of this program, including training to help entrepreneurs start their own businesses.

About Colombia

  • $11,100
    Average annual income
  • 547
    View loans »
    Colombia Loans Fundraising
  • $14,876,100
    Funds lent in using Kiva
  • 1,795.0
    Colombia Pesos (COP) = $1 USD

Success!! The loan was 100% repaid

A loan of $600 helped Lorena Maria to buy costume jewelry, variety items, women’s clothes, and perfume.
100% repaid
Repayment Term
9 months (Additional Information)
Repayment Schedule
Monthly
Pre-Disbursed:
Jul 19, 2012
Listed
Jul 30, 2012
Currency Exchange Loss:
Possible
Ended:
Mar 15, 2013