Gyna is a young woman in her very early 20s that lives in Bogor Selatan. Bogor Selatan is a city around 1 hours' driving from Indonesia’s capital city, Jakarta. Although she is young, as in most Indonesian traditional families, she is married and has two children. Her first one has passed away, and now her second child is 2 years old.
Gyna owns a small shop selling Indonesian household needs starting with grocery items like rice, eggs, cooking oil and margarine, and going onto toiletries, cleaning tools and, of course, airtime prepaid minute. By selling airtime prepaid minutes, she met with Ruma [Kiva's Field Partner].
Since Ruma began bringing more income into her family by selling the minutes, Gyna agreed to try Ruma’s new product. This new product will help Gyna serve customers better from her shop. It is called a Loket Ruma business. The premise in becoming a Loket Ruma agent is to provide a bill payment service for customers. Gyna hopes that people will come to her shop, not only to buy groceries or prepaid minutes, but also to pay electricity bills and motorcycle installments, to buy electricity vouchers for new house types and, last but not least, to pay credit card bills. She will be using an electronic data capture (EDC) machine to help create the payment transaction. This loan from Kiva will be used to pay the guarantee deposit money for an EDC.
The reason she wants to give the new product a try is to expand her business to the next level by maximizing what she can give to her customers. Another thing is: because this is an emerging product in the community. The EDC machine is simple, affordable capital. Ruma’s money collection system allows Gyna to stay in her shop and Ruma’s field officer comes to collect the money to become her capital again. She loves it!
More information about this loan
Working capital loans enable credit-worthy borrowers to reach their full sales potential. Every agent maintains a balance of electronic credit with Ruma to process transactions. But if this balance is zero and no Ruma field officers are available to replenish it, an agent may miss out on sales. Working capital loans solve this problem by serving as a line of credit that agents can repay as needed during the loan term, ensuring that they don't lose potential income. PT Ruma will progressively disburse the amount posted on Kiva based on the agent's working capital needs, ensuring that no potential income is lost. By funding this loan, you are empowering urban and rural entrepreneurs.
About PT Ruma
PT Ruma's core business is not microfinance. Accordingly, there is some additional risk for lenders as this Field Partner expands its business model to include lending. Because PT Ruma’s business model differs from standard microfinance models, it is not assigned a risk rating on Kiva. Key risks and further information about making loans to borrowers through PT Ruma can be found on the organization’s partner page.