Nabila is a mother of four grown children from Nazareth. She has a traveling store where she sells clothing, linens and undergarments. Originally Nabila decided to try and sell products from her car. She began with household items and supplies and then started with women’s clothes, undergarments sheets and towels after customer demand proved these to be the best selling items. Nabila has built up a steady flow of clientele and become known throughout the city.
Nabila is widening her merchandise and needed this loan for larger amounts of stock. She is able to buy in bulk and thus make a respectable profit on her resale
Nabila's items are good quality and she sells at competitive prices. With the ability to buy large quantities of the bestselling items, she is able to assure low buying costs which allow for decent profits while satisfying customers. She wants to continue and strengthen her business and branch out to another mobile store one day in the future.
Koret Israel Economic Development Funds (KIEDF) launched its direct lending program, SAWA, in 2006 to help low-income and unemployed populations within Israel create independent income-generating activities. SAWA currently serves Bedouin women in the Negev, Arab Israeli women in northern Israel and Jewish Israeli women. SAWA loans support a wide variety of small business types including consumer goods sales, grocery stores, animal raising, hairdressing, sewing, and day care. SAWA continues to grow and serve new populations while maintaining a loss rate of less than 3%.