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Luz Mery
Luz Mery is 45 years old and owns a multi-service business. This allows her to support her household which consists of her husband, who is also an entrepreneur, and their children who are 24 and 19 years old. She dreams of seeing her children become successful professionals. Luz Mery started her business 10 years ago when a cosmetics consultant who sold products through specialized guides introduced her to her catalog and she started selling goods to a market consisting of neighbors, relatives and close friends. Her efforts in promoting and selling her products, and recouping her investment, were very soon rewarded as her business grew. She is now a product director and leads a group of more than 60 women who sell cosmetics, ladies' accessories and perfumes. She has earned prizes and has invested a lot in the products that the catalog promotes with discounts. As a result, five years ago she was able to buy a display case and shelving which she set up in her own home, turning it into a sales location. Things have gone very well and she has managed to start selling additional products which she buys because her customers request them.

When Luz Mery bought a computer for her family, her neighbors and customers would ask to borrow it or ask her to type letters and general memos. She saw a potential for making income and added a transcription and photocopying service to her business. This has also done very well and Luz Mery's biggest goal is now to grow her micro-business. In order to achieve her goal, she gets up every morning and puts all her efforts into her work. Her main challenge is not having enough working capital to invest in her business as she makes most of her sales on credit. This is why she is requesting a Kiva loan (her first loan from Fundación Mario Santo Domingo). She will use her loan to buy a printer, a display case and general merchandise such as perfumes and cosmetics. This investment will improve her income and she will gradually manage to fulfill her dream of seeing her son finish university.
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Luz Mary de 45 años de edad es la propietaria de un negocio de variedades, con el que apoya el mejoramiento del bienestar de su hogar conformado por su esposo que está en la misma dinámica de producir y sus hijos en las edades de 24 y 19 años, con quienes sueña esta pareja verlos convertidos en profesionales exitosos. Su actividad como comerciante data dese hace 10 años, cuando una consultora de productos cosméticos comercializados mediante guías especializadas, la incorporó a su catalogo y ella inició con un mercado doméstico conformados con sus vecinos, parientes y allegados. Muy pronto sus esfuerzos de promoción, venta y recuperación de la inversión generaron sus frutos de crecimiento empresarial y hoy es ella la directora de productos de marcas y lidera un grupo de más de 60 mujeres que comercializan cosméticos, variedades femenina y perfumería. Así mismo ha ganado premios y ha invertido mucho en los productos que la revista promociona con descuentos, lo cual la llevó hace 5 años a comprar vitrina y estantería que ubicó en su propia casa como un punto comercial y le ha ido muy bien, pues ha logrado agregar otros artículos, que compra porque le demandan su exclusiva clientela. Cuando compró un computador para su familia, los clientes vecinos le pedían prestado el computador o les trascribiera cartas y comunicados en general; por eso ella observando esta necesidad pot4encial forma de generar ingresos adicionó a su negocio el servicio de transcripciones y fotocopiaje donde también le ha ido muy bien y su mayor meta es lograr el crecimiento de su microempresa. Por eso todas las mañanas se levanta con este ánimo y dirige todos sus esfuerzos reflejado en disciplina de trabajo, para lograr su propósito principal, aunque su mayor desafío es no tener el suficiente capital de trabajo, para invertir prontamente en él, pues el mayor volumen de ventas las hace a crédito. Esta es la razón por la cual acude a un credikiva, primer financiamiento que hace a la Fundación Mario Santo Domingo, mediante el cual comprará una impresora, una vitrina, mercancía en general como perfumes y cosméticos. Con esta inversión mejorará sus ingresos y poco a poco logrará el sueño de lograr que su hijo termine sus estudios universitarios.

Additional Information

About Fundación Mario Santo Domingo

Fundación Mario Santo Domingo (FMSD) is a non-profit organization in northern Colombia dedicated to developing programs for the country’s poorest communities. In addition to numerous social services, FMSD runs a microfinance program to strengthen micro-businesses in the areas where it works. The organization also offers several non-financial components as part of this program, including training to help entrepreneurs start their own businesses.

About Colombia

  • $6,070
    Average annual income
  • 181
    View loans »
    Colombia Loans Fundraising
  • $12,868,250
    Funds lent in using Kiva
  • 1,776.5
    Colombia Pesos (COP) = $1 USD

Success!! The loan was 100% repaid

A loan of $1,150 helped Luz Mery to buy a printer, a display case and general merchandise such as perfumes and cosmetics.
100% repaid
Repayment Term
20 months (Additional Information)
Repayment Schedule
Monthly
Disbursed:
Jul 26, 2012
Listed
Jul 10, 2012
Currency Exchange Loss:
Possible
Ended:
Jun 17, 2013