Martha, 45, is married and has 4 children aged 26, 23, 20 and 16. She has a business selling consumer staples in her neighborhood store, which is located in the Puerto Ichilo neighborhood. This is her second loan with this institution. Martha will use this loan to buy merchandise, such as: soft drinks, sweets, groceries and cookies to stock her neighborhood store. The reason she is requesting this loan is to expand and stock up her neighborhood store. Martha faces challenges in her business, including increasing her customer base. She will use the profits from this business to improve the quality of life for herself and her family. What she wants is to eventually have a larger grocery store, so that in this way she could generate more income.
La Sra. Martha tiene 45 años y es casada con 4 hijos que son de las edades de 26, 23, 20 y 16 años, ella se dedica a la venta de productos de primera necesidad en su tienda de barrio que se encuentra ubicado en la zona de Puerto Ichilo, este préstamo es su segunda secuencia dentro de la institución, la Sra. Martha utilizara este préstamo para la compra de mercadería, como refrescos, dulces, abarrotes y galletas para surtir su tienda de barrio, su razón para solicitar este préstamo es la necesidad de ampliar y surtir su tienda de barrio, la Sra. Martha enfrenta retos en su negocio que son incrementar su clientela y va a utilizar los beneficios para mejorar su calidad de vida y la de su familia. Su deseo con el tiempo es tener su propio almacén y así de esta manera generar sus ingresos economicos.
Emprender has been working in Bolivia since 1999. It is dedicated to becoming a key tool in the development of its clients and the improvement of their quality of life. Operating in three of Bolivia’s major cities – La Paz, Cochabamba, and Santa Cruz – Emprender offers both urban and rural clients the opportunity to obtain financial products tailored to fit their needs and businesses. These products include housing loans, salary loans, “opportunity” (short-term) loans, and higher education loans. To better the quality of life for its clients and non-clients through non-financial services, Emprender offers free medical consultations and health classes given by trained doctors.