Mary is a twenty-nine-year-old married woman with four children living in Kasese, Uganda. She has been in the bar business for five years and the business has been very profitable so she has been able to construct a house. Her hardships are bottle breakages due to drunken customers, price fluctuation, and inflation. Her personal goals are educating her children and buying a car while her business goal is to diversify the business by buying land to grow crops. Mary intends to use the money to buy beer for sale.