Deo is a 42-year-old married man with 6 children aged between 15 and 28. Two of his children are still in school. He has been operating a hardware shop since 2001 on the outskirts of the city. He started a hardware on the city outskirts because he wanted to bring services closer to the people in the villages. Deo has been able to make good sales and was able to send his children to school and build himself a decent house since there is less competition in the area where he is located.
He would like UGX 2,000,000 so that he can replenish his hardware shop working capital which he drained recently as he paid school fees for his children. His main customers are the local community. He is affected mainly by the fluctuacting prices of building materials.
His dream is to expand the hardware shop if his working capital increases so that he can meet his customers' demand. He desribes himself as very hard-working and his honesty has drawn many customers to him.