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Jefferson Alonso
Jefferson is 20 years old and he lives in Santo Domingo, one of the youngest cities in the country. It has recently become an important point between the mountain region and the coastal region of Ecuador. It's a special place, not just because of it's rich ethnic diversity but also for the unusual landscapes that can be seen as soon as you enter the city. Santo Domingo de los Colorados is part of the recently-formed province of Santo Domingo Tsáchilas. The main holiday in Santo Domingo is celebrated with a huge influx of visitors and commercial and cultural exchanges. A large fair takes place on the grounds of the Cattlemen's Association. At the fair, examples of the different breeds and mixed breeds of cows from ranches all over the region are shown in competition.

Jefferson has had a party supply store for 2 years. He started his business as soon as he turned 18 and his mother currently helps him run it. With his earnings he is able to contribute to the household income.

Starting the business was not easy because Jefferson has a very short credit history. Nonetheless, he has decided to make a big investment in merchandise in order to finally finish stocking his store, which lacks certain items like costumes and other things.

He hopes that with this loan he will be able to achieve his first short-term goal, which is to expand his clientele and make his business sustainable.
View original language description ↓
Jefferson es un joven de 20 años que vive en "Santo Domingo" que es una de las ciudades más jóvenes del país, actualmente se ha constituido en el punto de enlace entre las región Sierra y Costa del Ecuador. Es un sitio privilegiado, no sólo por la riqueza étnica, sino también por los paisajes inusitados que se pueden encontrar desde el ingreso mismo a esta bella ciudad. Santo Domingo de los Colorados pertenece actualmente a la provincia de Santo Domingo de los Tsáchilas, recientemente conformada. La fiesta principal de Santo Domingo, se celebra con un movimiento intenso de visitantes, intercambio comercial y cultural. Una gran feria tiene lugar en las instalaciones de la Asociación de Ganaderos, allí se muestran y compiten los mejores ejemplares de las distintas razas y cruces que son criados en las haciendas de la región.

Jefferson tiene un almacén de artículos para fiestas desde hace 2 años. Comenzó este emprendimiento a penas se convirtió en mayor de edad, y actualmente su madre le ayuda atendiendo el local. Con esto el contribuye en la economía de su hogar.

Empezar este negocio no ha sido fácil ya que Jefferson tiene un corto historial crediticio sin embargo él ha decidido hacer una fuerte inversión en mercadería con lo que al fin podrá acabar de llenar su local al cual le hacen falta ciertos artículos como disfraces y cosas más particulares.

Espera que con este crédito pueda cumplir su primera meta a corto plazo que es incrementar su clientela y de esta manera hacer sustentable y sostenible a su negocio.

Additional Information

About Fundación Alternativa

Fundación Alternativa encourages entrepreneurship and provides sustainable financial and non-financial services that promote social and economic development in Ecuador. The organization focuses on serving poor and excluded populations through analysis of clients' living conditions and by providing business training and other support services in urban, rural and marginalized parts of the country.

About Ecuador

  • $10,600
    Average annual income
  • 94
    View loans »
    Ecuador Loans Fundraising
  • $24,193,350
    Funds lent in using Kiva
  • US Dollars
    Loan transacted in USD
Expired
A loan of $1,075 helped Jefferson Alonso to buy merchandise for his party store.
Repayment Term
14 months (Additional Information)
Repayment Schedule
Monthly
Pre-Disbursed:
May 15, 2012
Listed
May 30, 2012
Currency Exchange Loss:
N/A
Expired:
Jun 29, 2012