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Ana Marizela
Ana Marizela is 31 years old and lives in her own home with her three children who are studying. Because her family's financial situation was getting more difficult and there were no opportunities to support the family, Sra. Ana's husband decided to leave for the United States in order to provide for them and help the children with their education. While he works abroad, Ana started a business that consists of selling products through catalogs. Thanks to this business and the remittances sent by her husband, her family is able to get ahead.

Ana sells by traveling to different areas of the town where she lives. She is a responsible, hardworking, and dynamic woman who knows how to gain the trust of many people who demand more of her products each day. Her customers have confidence in her and in the products she distributes. Being a visionary woman, Ana wants to continue contributing toward the household finances. Therefore, she has made the decision to invest in the purchase of catalog products in bulk such as crèmes, lotions, dyes, shampoo, deodorants, makeup, and other items. This will provide a boost to her business so that she can generate a better profit and contribute more to the household finances. She is requesting a loan from Apoyo Integral since she has no other means of making this investment. Ana is confident of attaining positive results.

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Ana Marizela tiene 31 años de edad y habita en casa de su propiedad junto a sus tres hijos los cuales se encuentran estudiando. Debido a que la situación económica cada vez se ponía más difícil y ya no era posible dar a la familia el sustento, el esposo de la señora Ana tomo la decisión de salir del país hacia Estados Unidos, con el fin de mejorar la situación de su familia y poder ayudar a sus hijos con el estudio. Mientras él encontraba un trabajo en el extranjero Ana emprendió su negocio que consiste en la venta de productos por catalogo, gracias a éste y a los ingresos que recibe de su esposo ha logrado sacar adelante a su familia. Su venta la realiza de manera ambulante en las diferentes zonas del municipio donde habita. Es una mujer muy responsable, trabajadora y dinámica, ya que ha sabido ganarse la confianza de muchas personas, las cuales cada día le demandan más de sus productos ya que confían en ella y en los productos que distribuye. Como toda mujer visionaria la cual quiere continuar colaborando con la economía del hogar ha tomado la decisión de invertir en la compra de productos por catalogo al por mayor tales como: cremas, lociones, tintes, champú, desodorantes, maquillaje, etc. ya que quiere darle un impulso a su negocio para poder percibir una mejor ganancia que le permita colaborar de mejor manera con la economía del hogar. Es por esta razón que solicita crédito a INTEGRAL ya que no puede hacer la inversión por sus medios. Confía que tendrá resultados favorables.

Additional Information

About Apoyo Integral

Apoyo Integral (Apoyo) is a nonprofit organization offering financial products that enable clients to increase their working capital, purchase fixed assets, buy and remodel homes, expand agricultural business and more. The organization’s target group is businessmen and women who have already established their businesses but need financial support to strengthen or expand them.

Like Kiva, Apoyo is committed to empowering women involved in business activities in rural areas. Kiva lenders’ funds will be used to expand these services to an even greater number of poor clients in rural areas.

About El Salvador

  • $7,500
    Average annual income
  • 670
    View loans »
    El Salvador Loans Fundraising
  • $28,234,000
    Funds lent in using Kiva
  • US Dollars
    Loan transacted in USD

Success!! The loan was 100% repaid

A loan of $800 helped Ana Marizela to buy crèmes, lotions, dyes, shampoo, deodorants, makeup, and other items.
100% repaid
Repayment Term
14 months (Additional Information)
Repayment Schedule
May 9, 2012
May 27, 2012
Currency Exchange Loss:
Jun 18, 2013