Susan is a resident of Likoni, Kenya. She owns a clothing shop where she sells clothes and bags. Susan is married and has two children. The business has been supporting Susan and her family for the last two years. She received the money to start the business from her husband.
Susan is applying for a loan of 62,650 Kenyan shillings (KES) to purchase new clothes for sale at the business. The extra income from this business will help her pay for her children’s school fees. Her ambition is to expand the business into a fully stocked boutique.
The challenges for her business are the seasonal business climate and finding customers.