Luz Marina is 35 and has a store in Cusco where she sells artisanal products such as alpaca wool sweaters, scarves, and silver jewelry. She has had this business for about ten years. A loan will help her purchase more merchandise from Cusco, Lima, Arequipa, Puno, and communities in the Amazon jungle. Luz Marina typically travels two times a year to purchase inventory. She says that in the future she would like to export products to Italy. She is in the process of applying for a visa to travel to Italy and develop business opportunities.
Luz Marina is receiving an individual loan as a member of the village bank "El Sr de los Temblores III" in Cusco, which is located in the Andean mountains at 3,400 meters above sea level. The bank is in its first cycle with Asociación Arariwa, although some group members were previously members of other village banks.
About Asociación Arariwa
Asociación Arariwa is a large non-governmental organization that started offering microcredit in 1994 to improve the quality of life, skills and equity of the population in the rural Cusco region of Peru. Arariwa serves the southern Andean provinces of Peru, and is distinguished by its efforts to reach the very poor, who often live in isolated rural areas. Arariwa fosters village banking, supports savings accounts, promotes access to education, and empowers women entrepreneurs (who make up 78% of its borrowers).