John is a 38-year-old married man living in Kamwenge, Uganda. His personal goals are to build a permanent house and to buy land. John has been running a pub business for the last three years, after working in agriculture. His main hardships are price fluctuations, inflation, theft and inadequate capital to purchase stock. However, he has a vision of moving his business to a more permanent location. John needs a loan to buy beer and local brew to sell.