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Diana
Diana, 41, lives in the south of the city with her two daughters who are 13 and 17 years old and who in her widowed state she’s been able to move ahead through her work in her grocery store where she sells foodstuffs, meat, chicken, groceries and in general everything that’s basic staple items for a family’s use.

Her business began four years ago when she had to leave employment in a shoe factory and her mother who cared for her children became ill. This is how she got the idea of generating income from home while still watching over her children’s education and care. When she started this activity she began selling “chicha de maiz” [corn-based beverage], cookies, “bolis” or frozen tropical fruit drinks and gelatin. She gradually amassed money from her profits and bought her first display case and started to stock it piecemeal.

Diana feels satisfied with her work and wants to continue business growth and two years ago she accessed her first loan with Fundación Mario Santo Domingo. Today, she’s applying for a Kiva loan, her third financing with this organization because with its support she’s succeeded in capitalizing the business and advance in her productive and family life.

She will use her Kiva loan to buy foodstuffs and merchandise to stock her store hoping to have additional working capital that will allow her to increase sales and obtain a little more profit.
View original language description ↓
Diana de 41 años de edad vive al sur de la ciudad con sus dos hijas en las edades de 13 y 17 años, que en su condición de viuda ha logrado sacarlos adelante, mediante su trabajo en la tienda de su propiedad, donde vende ranchos víveres, carnes, pollos, abarrotes y en general todos los artículos de la canasta familiar. Su negocio inició desde hace 4 años, cuando debió dejar de ser empleada de una fábrica de calzado, y su madre quien cuidaba de sus hijas enfermó. Así fue como se ideó una manera de generar ingresos desde su hogar y al mismo tiempo mantenerse pendiente de la educación y el cuidado de sus hijas. Cuando indicó esta actividad, lo hizo vendiendo chicha de maíz, galletas, bebidas de frutas tropicales congeladas o bolis y gelatinas. Poco a poco reunió dinero con sus ganancias y compró su primera vitrina y con ello paulatinamente artículos de tienda que surtieron su vitrina. Diana se siente satisfecha con su trabajo y desea continuar su crecimiento empresarial y desde hace 2 años accedió a su primer financiamiento con la Fundación Mario Santo Domingo y hoy está aplicando a un credikiva, tercer crédito que hace a esta organización, porque con su apoyo ha logrado capitalizar el negocio y avanzar en su vida productiva y familiar. Con su credikiva comprará víveres y mercancías para surtir su tienda , con lo cual aspira a tener un capital de trabajo adicional, que le permita aumentar sus ventas y obtener un poco mas de utilidades..

Additional Information

About Fundación Mario Santo Domingo

Fundación Mario Santo Domingo (FMSD) is a non-profit organization in northern Colombia dedicated to developing programs for the country’s poorest communities. In addition to numerous social services, FMSD runs a microfinance program to strengthen micro-businesses in the areas where it works. The organization also offers several non-financial components as part of this program, including training to help entrepreneurs start their own businesses.

About Colombia

  • $6,070
    Average annual income
  • 308
    View loans »
    Colombia Loans Fundraising
  • $13,782,800
    Funds lent in using Kiva
  • 1,757.0
    Colombia Pesos (COP) = $1 USD

Success!! The loan was 100% repaid

A loan of $650 helped Diana to buy merchandise to stock her store.
100% repaid
Repayment Term
14 months (Additional Information)
Repayment Schedule
Monthly
Pre-Disbursed:
Mar 16, 2012
Listed
Mar 26, 2012
Currency Exchange Loss:
Covered
Ended:
Apr 18, 2013