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Laura Esther
Laura, 20, lives with her spouse who is a stevedore. They both live in the city of Ica, Perú, a place noted for the economic development it’s had in the last few years. A large number and variety of micro businesses have arisen here due to demand and requests from new customers in Ica.

Laura is a young woman who has a small store where she spends on average 11 hours daily taking care of an average of 20 customers daily. She’s sure that the affluence of customers she’s had is due to the low prices she offers in the zone where she sells.

Her customers are currently demanding new products and sometimes she’s unable to sell them because she doesn’t have what they need and this is why Laura wants to buy a refrigerator in order to sell soft-drinks and other types of cold beverages; she also wants to buy some shelves in order to better display her wares.

With help from Kiva lenders she will be able to improve her income because with this new investment she will be better received by her customers which will contribute to her being able to reach her great dream: “To have a well-stocked store and to build her own house out of substantial materials.”
View original language description ↓
Laura es una joven de 20 años que convive con su pareja, el cual es estibador. Actualmente ambos viven en la ciudad de Ica,Perú, lugar caracterizado por desarrollo económico que se ha realizado en los últimos años, es aquí en donde ha surgido gran cantidad y variedad de microempresarios debido a la demanda y exigencias de los nuevos clientes iqueños.

Laura es una joven que tiene una pequeña bodega, ella se dedica en promedio 11 horas diarias, tiempo en el que atiende a un promedio de 20 clientes diarios, ella está segura que la afluencia de clientes que tiene se ha ido incrementando debido a los bajos precios que ofrece en la zona en donde vende.

Actualmente sus clientes están demandando nuevos productos y en algunas ocasiones ella no puede vendérselos porque no cuenta con lo que ellos necesitan es por esto que Laura desea realizar la compra de una refrigeradora con la finalidad de vender gaseosas y otro tipo de bebidas heladas, también desea poder comprar algunos andamios para exhibir de mejor manera su productos.

Con la ayuda de los prestatarios Kiva, ella podrá realizar la mejora de sus ingresos debido a que con esta inversión logrará tener mayor acogida por sus clientes. Lo mismo que contribuirá a que cumpla su gran sueño “Tener una bodega repleta y construir su propia casa de material noble”.

Additional Information

About Caja Rural Señor de Luren

Caja Rural Señor de Luren is a microfinance institution based in Ica in southern Peru that primarily promotes the development of the country’s agricultural sector through lending. Today, it also offers credit for consumers, microenterprises and housing improvements, and has expanded its financial services to promote micro-savings and provide micro-insurance. This institution has been instrumental in helping borrowers recover from the devastating earthquake in the Ica region in 2007, and works with Peru’s National Bank to reach some of the poorest and most remote microfinance clients in the country.

About Peru

  • $12,000
    Average annual income
  • 108
    View loans »
    Peru Loans Fundraising
  • $57,342,125
    Funds lent in using Kiva
  • 2.7
    Peru Nuevos Soles (PEN) = $1 USD

Success!! The loan was 100% repaid

A loan of $575 helped Laura Esther to buy a refrigerator and shelving.
100% repaid
Repayment Term
14 months (Additional Information)
Repayment Schedule
Monthly
Pre-Disbursed:
Mar 13, 2012
Listed
Mar 22, 2012
Currency Exchange Loss:
Possible
Ended:
Apr 17, 2013