Mohamed is 44 years old, married, and has two children who attend school. His wife is a trader who makes 200,000 SLL in sales per day. In 1990, Mohamed established his used handbags, schoolbags, and purses business. Working seven days a week and 12 hours a day, he earns about 6,744,000 SLL every month from this business.
Mohamed is requesting his second loan for 4,000,000 SLL, which he will use to purchase used handbags, school bags, and traveling bags. He hopes that this loan will enable him to increase his monthly profits by approximately 1,012,000 SLL. In the future, Mohamed plans to engage in the wholesale business.
Mohammed feels good about the loan because it helps both in his domestic and business affairs. He wants to educate his children and these loans enable him to generate more income. The shortage of goods is his major business problem. His competition is great as several people are in the same business line. He goes for quality bales to better his competitors.
Mohammed began doing business when he was a boy. He was not able to attend school because he was from a poor home. He serves about 40 people per day mostly peddlers and ladies. His business is popular because he has customer care strategies. He has one assistant, a distant cousin, who usually goes to Freetown to buy his goods twice per month.
Mohamed saved his profits to build a house and he is now looking forward to expanding his business through the help of this credit service.
About the Association or Rural Development
The Association for Rural Development (ARD) is one of the leading microfinance institutions in Sierra Leone. Established in 1989, ARD has offered individual and group loans to support small-scale businesses across the country for two decades. You can learn more about ARD on its partner profile page, support the organization and its staff by joining the ARD lending team, or lend to another one of its borrowers currently raising funds on Kiva.