This is 40-year-old Alpha. He is married and his spouse is a housewife. He has two children, aged 18 and 13 years. In 1991, Alpha established his provisions business selling items like milk, biscuits, batteries, soft drinks, chewing gum, soap, toothpaste, pure water, etc. Working 7 days a week and 13 hours a day, he earns about Le 7,204,000 every month from this business.
Alpha requires a loan in the amount of Le 5,000,000 in order to purchase the following items: glucose biscuist - 20 cartons @ Le75,000, Ovaltine - 5 cartons @ Le 400,000, batteries - 12 cartons @ Le170,000, pure drinking water - 150 bundles @ Le3,000. The balance of Le10,000 will be used to pay labourers. He hopes that this loan will enable him to increase his monthly profits by approximately Le 720,000.
In the future, Alpha plans to complete his building construction, provide quality education and buy a delivering van. He has the belief and conviction that in acquiring the loans his shop will expand more than before. His major problem is the fluctuation in foreign currency which causes increase in prices. He serves 20 customers each day. His business is popular because of his customer care strategies. His suppliers are located in Freetown and he transports his items through public vehicles. He buys at least three times per month.
Some of the profit is ploughed back into the business and some is used on his building construction. He has plans to expand and this can be achieved through proper utilization of his capital. He is a very hard-working businessman. He thanks you for your support.
About the Association or Rural Development
The Association for Rural Development (ARD) is one of the leading microfinance institutions in Sierra Leone. Established in 1989, ARD has offered individual and group loans to support small-scale businesses across the country for two decades. You can learn more about ARD on its partner profile page, support the organization and its staff by joining the ARD lending team, or lend to another one of its borrowers currently raising funds on Kiva.