Jeremiah is a married man. He has 6 children with ages ranging from 21 year to 30 years. He describes himself to be ambitious and optimistic. He operates a retail store where he sells items such as maize flour, cooking fat, salt, royco, etc. He has been involved in this business for 5 years. His business is located in a conducive business environment and his primary customers are local residents. He describes his biggest business challenge to be the high prices of items. He will use the KES 20,000 loan to purchase more home products. His business goal is to expand his business and venture into a new business of motorcycle transportation within 5 years.