John is a married man. He has 2 children ranging in age from 5 years to 8 years old. He describes himself to be innovative, kind and God fearing.
He operates a grocery business where he sells vegetables and fruits. He has been involved in this business for 5 years. His business is located in a highly populated area and his primary customers are residents. He describes his biggest business challenge to be the high price of vegetables and fruits. He will use the KES 20,000 loan to buy more vegetables and fruits for selling. John's business goal is to run a well stocked green grocery store within 5 years.