Sedrack is a 39 year old married businessman living in Fort Portal, Uganda. He owns a retail shop where he also sells fresh food. He started with capital worth 200,000, but now it's worth 2,000,000. In spite of this, he faces the challenges of price fluctuation, inflation, high fuel and transportation costs. His dream is to educate his children and expand his business into a wholesale shop. Sedrack needs the loan to buy rice, sugar, salt and fresh food to sell.