María Francisca is 78 years old and lives with her daughter. She has a business selling pupusas [thick, hand-made corn tortillas stuffed with other ingredients], which helps her to keep up with the household expenses. She sells pupusas filled with beans, cheese and pork rinds. She is very well known in her locality because she makes the most exquisite pupusas, sells them at a good price, and uses ingredients of excellent quality. María is an enterprising woman who, despite her age, is always ready to work hard to get ahead. She believes that once you plant an idea you can harvest a wish, and hers is to expand her business. She already has borrowing experience so she is excited to request a loan from INTEGRAL. This loan will let her buy corn wholesale, as well as beans, pork rinds, cheese, etc. María Francisca is confident that this will help her give her family a better quality of life.
María Francisca de sesenta y ocho años de edad vive con su hija. Ella posee una pupuseria que es la que le ayuda a sostener los gastos del hogar, vende pupusas de frijoles, queso y chicharrón, es muy conocida en la localidad pues hace las pupusas más exquisitas, a un buen precio y con material de excelente calidad; María es una mujer emprendedora a pesar de su avanzada edad siempre está dispuesta a trabajar para salir adelante, piensa que al sembrar una idea, se cosecha un deseo y el suyo es hacer crecer su negocio ya tiene experiencia crediticia y es por eso que se animo a solicitarle a INTEGRAL un crédito que le permita comprar maíz por mayor, frijoles, chicharrón, queso etc. María Francisca tiene la confianza que de esta forma podrá darle a su familia una mejor calidad de vida.
About Apoyo Integral
Apoyo Integral (Apoyo) is a nonprofit organization offering financial products that enable clients to increase their working capital, purchase fixed assets, buy and remodel homes, expand agricultural business and more. The organization’s target group is businessmen and women who have already established their businesses but need financial support to strengthen or expand them.
Like Kiva, Apoyo is committed to empowering women involved in business activities in rural areas. Kiva lenders’ funds will be used to expand these services to an even greater number of poor clients in rural areas.