Jennifer is a 54-year-old mother of three living in Dimona. She is determined to break out of her current economic situation and move off of welfare. Now that her children are grown, Jennifer has decided to expand a small business activity she has had for years. Jennifer makes health bars and sells them in her own community. This activity has garnered a small profit for her each month but now she has the opportunity to expand and begin sales throughout the region and into other areas of the country.
Jennifer needs this loan to buy materials and supplies for expansion.
Jennifer wants to see her business activity grow into a secure monthly income and expand her customer base into stores and locations throughout Israel.
Koret Israel Economic Development Funds (KIEDF) launched its direct lending program, SAWA, in 2006 to help low-income and unemployed populations within Israel create independent income-generating activities. SAWA currently serves Bedouin women in the Negev, Arab Israeli women in northern Israel and Jewish Israeli women. SAWA loans support a wide variety of small business types including consumer goods sales, grocery stores, animal raising, hairdressing, sewing, and day care. SAWA continues to grow and serve new populations while maintaining a loss rate of less than 3%.