Joan is a mother of four young children. To make a living, she established a store selling home and beauty products in the village of Alcala. She sells soap, shampoo, lotions, powder, bags and shirts. She operates her store just in front of her house in order to easily do her household chores when customers are not around. She had been in her business for six years and earns about PHP3,000 each month. She usually pays PHP2,000 for a month of allowance and milk formula and diapers for her infant child.
She is now asking for a loan of PHP20,000 to buy more bags, lotions, powder and cosmetics to sell. This additional quantity of items to sell will help increase sales capacity and Joan hopes that someday she can help uplift her living conditions.
About Alalay sa Kaunlaran, Inc.
This loan is made possible by Alalay sa Kaunlaran, Inc. (ASKI), which means “a partner in development.” ASKI has been in operation for 25 years and runs multiple successful initiatives in addition to microlending. Its main microfinance branch focuses on lending to microentrepreneurs, small farmers, and fisher folk. ASKI also provides microinsurance and marketing support for borrowers, as well as educational programs to develop the skills of both borrowers and staff. The ASKI Foundation funds community development projects such as a daycare feeding program and scholarships for children. ASKI Global helps overseas Filipinos develop entrepreneurial and financial skills to maximize the impact of remittances.