Julita is 44 years old and is blessed with one child. She lives peacefully in Solana, Cagayan. Her house is near the public market so she grabbed the opportunity to establish a small retail store where she sells food and daily use products to customers in the market. Julita established her business 18 years ago. She encountered some problems in her business, but due to her patience and perseverance, she has continuously generated income by working hard.
Julita is requesting a loan of 10,000 PHP to buy soft drinks, bread, eggs, vinegar, and sugar to sell in her store. She would like to stock more items in her store to satisfy customer demand. Julita wants to expand her sales and profits to make her family economically stable and prepare for the education of her child.
About Alalay sa Kaunlaran, Inc.
This loan is made possible by Alalay sa Kaunlaran, Inc. (ASKI), which means “a partner in development.” ASKI has been in operation for 25 years and runs multiple successful initiatives in addition to microlending. Its main microfinance branch focuses on lending to microentrepreneurs, small farmers, and fisher folk. ASKI also provides microinsurance and marketing support for borrowers, as well as educational programs to develop the skills of both borrowers and staff. The ASKI Foundation funds community development projects such as a daycare feeding program and scholarships for children. ASKI Global helps overseas Filipinos develop entrepreneurial and financial skills to maximize the impact of remittances.