Margaret is a 51-year-old married woman. She has six children aged from 8 to 24.
Margaret describes herself as visionary. She operates a retail shop where she sells maize, beans, cereals, basins, jugs and dresses. Her business is located within a shopping center. She has been involved in this business for five years. She describes her biggest business challenges to be inflation, poor transportation and seasonality. She will use the loan of 85,000 KES to purchase a motorcycle to transport her products. Her business goal is to have bought a pick-up truck for transporting goods from town within five years. She hopes that in the future she will be able to expand her business into wholesale.