Karen has a growing business selling ice cream bars in the city of Bellavista, San Martin. She started the business in 2000 with $200 in capital and a freezer she borrowed from her aunt. Karen now has six freezers stocked full of inventory and five employees. Her employees sell the ice cream by riding bright yellow bicycles with ice chests on them around the city. Bellavista is located in a tropical climate so her refreshing ice cream bars are very popular.
Karen is 29 years old, and married with two young children. Her family is very supportive of her business and help in what ever way possible. She initially started the business to help improve her families economic situation. She was lucky to have a supportive aunt who had a similar business in the city of Tarapoto; her aunt helped teach her how to manage the business. Karen loves her business not only because she helps earn money for her family but because she gets to work from home and spend time with her children. She is looking forward to and is always saving to send her children to university. Family is very important to her. She is also happy with all the friends she has made and proud of being a positive influence in her community.
Karen is now more confident than ever and would like to grow her business. She is a member of the community bank Las Vencedoras and is requesting a loan of S/. 3,000 that she will repay in six months. With the loan she would like to invest in increasing the variety of flavors in her inventory. She is always thinking of ways to provide a better service for her customers and stay ahead of the competition.