Leonita is 45 years old, married and has three children attending school. Leonita's spouse works as a local farmer. With her determination to succeed and increase her family's income, she runs a sari-sari store (variety store) and this drives her daily schedule. Leonita usually earns about 2,000 Philippine pesos (PHP) each month. Income generated from the business goes to meeting daily needs at home and paying school fees and allowances of the children.
Leonita wants to increase her sales capacity and that is why Leonita is requesting a loan of 20,000 PHP to buy soft drinks, canned goods, instant noodles, bread and eggs to sell in her store. She hopes this loan will grow her operations. In the future, Leonita would like to keep making better sales and earn consistent profits. She also would like to educate all her children to have a degree someday and assure them a brighter future.
About Alalay sa Kaunlaran, Inc.
This loan is made possible by Alalay sa Kaunlaran, Inc. (ASKI), which means “a partner in development.” ASKI has been in operation for 25 years and runs multiple successful initiatives in addition to microlending. Its main microfinance branch focuses on lending to microentrepreneurs, small farmers, and fisher folk. ASKI also provides microinsurance and marketing support for borrowers, as well as educational programs to develop the skills of both borrowers and staff. The ASKI Foundation funds community development projects such as a daycare feeding program and scholarships for children. ASKI Global helps overseas Filipinos develop entrepreneurial and financial skills to maximize the impact of remittances.