This is 49-year-old Amadu. He is married to a petty trader and has five children, ages 6, 9, 14, 17 and 21 years. In 1991, Amadu established his smoked fish business. He began his business because his late father used to deal in fish trading, so when he grew up he joined him in the business until he became perfect at selling fish. He is making good profits. Working 7 days a week and 7 hours a day, he earns about 1,100,000 leones (SLL) every month from his business. Amadu serves retailing business women from the villages and in town. Amadu trades on the west coast where he gets a larger quantity of fish. He travels by vehicle at least twice per month for his business. Rise in transport costs affect him greatly and, though competition is high, he interacts well with his customers so usually he gains more customers.
Amadu would like a loan in the amount of 4,500,000 SLL. He has already received and successfully repaid one loan and now requires a new loan in order to buy one basket of herring fish for 2,000,000 SLL and two baskets of assorted fish for 1,200,000 SLL. He hopes that this loan will enable him to increase his monthly profits by approximately 300,000 SLL. In the future, Amadu plans to improve on his business and also see that his children go through university. He plans to save some of his profits for his children's education and to add some on to his capital. He is hardworking and honest. Being in business with a good sum of capital is very important because you can buy enough quality product, says Amadu; therefore, he plans to be accessing loans to achieve his aims. He thanks you for your support.
About the Association or Rural Development
The Association for Rural Development (ARD) is one of the leading microfinance institutions in Sierra Leone. Established in 1989, ARD has offered individual and group loans to support small-scale businesses across the country for two decades. You can learn more about ARD on its partner profile page, support the organization and its staff by joining the ARD lending team, or lend to another one of its borrowers currently raising funds on Kiva.