Ma. Luisa L., 49, exhausts all means possible to make her business profitable. Isay, as she is called by her fellow community partners, works hard to prove that not being able to reach college doesn't automatically mean a life of failure. She is married to Bernard, a watchman, and together they head a home of both children and grandchildren who are either working or attending school.
Isay runs her own sari-sari (variety) store where she sells grocery items. She also buys and sells jewelry and rents out an apartment. She has been in business for ten years and knows how to play her cards well. She earns around PHp80,000 monthly.
To help maximize her opportunities she has taken out a loan of Php50,000. She will use this to purchase ten sacks of rice, eight tanks of liquefied petroleum gas (LPG) for cooking, boxes of grocery items, and assorted jewelry items. She will make sure that the loan will result in an increase in sales and profits.
At present, Isay battles the issue of her customers' credit. Consequently, she resolves to cut the cycle of debt in her relationship with her customers. It is Isay's desire for her business to grow and become a complete grocery. She hopes to see her children finish school and, just like her, be able to maximize opportunities that come their way.
*All CCT community partners/clients are organized into fellowship groups that meet on a weekly basis. A fellowship group is composed of 15 to 30 community partners. The fellowship groups gather each week to study the Word of God, build social capital, and pay microfinance loans.
About the Center for Community Transformation
The Center for Community Transformation (CCT) is dedicated to the development of communities and lives via spiritual transformation and access to financial services. CCT offers loan products to address the needs of micro-entrepreneurs in the Philippines. The organization’s loan products include small business, education, and housing loans. CCT utilizes a community-based approach to provide a variety of non-financial services that include training and development programs, clinics, disaster relief operations, a low-cost medicine program, and social service programs. CCT offers a unique “Pavement Dweller” program designed to provide food, housing, and job training. CCT also provides education support services to the poorest groups in the Philippines. Find more information about CCT on their website or join their lending team.