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Rosa Elena
Rosa sells roasted chickens and groceries. She lives in an urban zone in Guayaquil, called Suburbio, notable because most of its residents are merchants.

Eight years ago she started out selling vegetables to help out her husband with family expenses. But, since she had the notion to sell food she bought a roasting machine and started selling roasted chickens. Gradually she became known by residents of the area and she then also set up a grocery store so that her customers would have variety available for purchase. She is currently open for business from 6am until 10:30pm selling roasted chickens and groceries with her husband’s help.

She will use the loan to buy beverages, rice and chickens to supply her business. In the future she’d like to make some home improvements and enlarge her business.
View original language description ↓
Rosa, vende pollos asados y víveres de primera necesidad. Vive en una zona urbana llamada suburbio de Guayaquil y caracterizada porque la mayoría de habitantes son comerciantes.

Hace 8 años atrás empezó a vender legumbres para poder ayudar con los gastos familiares a su esposo. Pero como tenía la idea de vender su comida compro una máquina para asar y comenzó a vender pollos asados poco a poco las personas del sector la conocieron hasta que ella también ubico en su negocio la venta de víveres de primera necesidad para que los clientes tengan variedad al comprar. En la actualidad ella trabaja desde las 06h00am hasta las 22h30pm vendiendo los pollos asados y víveres con ayuda de su esposo.

Con el préstamo quiere comprar Bebidas, arroz, pollos para mantener su negocio. En el futuro quiere mejorar su vivienda y agrandar el local de su negocio.

Additional Information

About Banco D-MIRO

Banco D-MIRO is a microfinance institution that serves the most vulnerable sectors of Ecuador’s economy. It offers very small loan sizes without requiring collateral, expanding access to borrowers who would not otherwise be able to access capital to start and grow their own businesses. It also specifically targets borrowers who are excluded from formal financial systems due to race, ethnicity, gender, disability or illness.

About Ecuador

  • $10,600
    Average annual income
  • 75
    View loans »
    Ecuador Loans Fundraising
  • $24,585,975
    Funds lent in using Kiva
  • US Dollars
    Loan transacted in USD

Success!! The loan was 100% repaid

A loan of $1,000 helped Rosa Elena for beverages, chickens and rice.
100% repaid
Repayment Term
17 months (Additional Information)
Repayment Schedule
Oct 26, 2010
Nov 19, 2010
Currency Exchange Loss:
Dec 15, 2011