Lucy is a widowed woman with three children, who all attend school. She rents a house with no electricity or water. Her greatest monthly expense is food.
She has been running a retail shop for five years and previously was a shopkeeper for a businessman. The local community makes up the major number of customers for her business. Her greatest challenge is seasonality as she experiences low sales of most of the foodstuffs when the community harvests heavily from their farms.
With the 40,000 KES loan, Lucy wants to buy bales of wheat flour, cooking oil and major cereals such as beans and peas. She hopes someday to expand her shop to a bigger one.
About Yehu Microfinance Trust
This loan is administered by Yehu Microfinance Trust, which was founded in 1998 as a project of CHOICE Humanitarian Kenya. In July 2007, Yehu became a separate entity from CHOICE and was registered as a trust. Since then, Yehu has expanded to cover over half of Kenya’s 13 coastal districts.