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Mercedes Guadalupe
Mercedes Guadalupe Martinez D. R. is 40 years old and lives with her husband (who is in sales) and their three children ages 14, 13, and 2. She and her family live in the municipality of Aguilares in the San Salvador department.

Mercedes has a store selling basic needs and perishable items, which is located in her home. This is quite beneficial since she can run the business while looking after her kids and tending to household chores. Her business is one of the best stocked in the area with the most customers due to the excellent service and reasonable prices.

Mercedes is requesting a loan through which she can invest in her business, increasing inventories and so better serve her customers. She is a very responsible woman who is very thankful to have her own business that allows her to meet her children's needs.
View original language description ↓
Mercedes Guadalupe M. D. R. D. 40 años D. edad, vive junto a su familia la cual esta formada por su esposo quien trabaja como comerciante, y junto s sus tres hijos D. 14, 13 y 2 años D. edad. Ella vive junto a su familia en el municipio D. Aguilares, ubicado en el departamento D. San Salvador. Mercedes posee una tienda D. productos perecederos y D. primera necesidad, la cual esta ubicada en su misma casa D. habitación, lo cual trae mucho beneficios, ya que pueD. dedicarse a su negocio al mismo tiempo que se dedica a sus hijos y a los quehaceres del hogar. Su negocio es uno D. los más surtidos del lugar y que cuenta con mayor cantidad D. clientes, tanto por su excelente servicio como por sus precios accesibles. Mercedes solicita un préstamo a través del cual pueda obtener el dinero necesario para invertir más en su negocio, aumentando la cantidad D. cada producto, y D. esta manera poder atender a mayor cantidad D. clientes. Ella es una mujer muy responsable quien se siente muy agradecida por el hecho D. poder contar con un negocio propio el cual le permita brindarles todo lo necesario a sus hijos.

Additional Information

About Apoyo Integral

Apoyo Integral (Apoyo) is a nonprofit organization offering financial products that enable clients to increase their working capital, purchase fixed assets, buy and remodel homes, expand agricultural business and more. The organization’s target group is businessmen and women who have already established their businesses but need financial support to strengthen or expand them.

Like Kiva, Apoyo is committed to empowering women involved in business activities in rural areas. Kiva lenders’ funds will be used to expand these services to an even greater number of poor clients in rural areas.

About El Salvador

  • $7,500
    Average annual income
  • 744
    View loans »
    El Salvador Loans Fundraising
  • $27,054,575
    Funds lent in using Kiva
  • US Dollars
    Loan transacted in USD

Success!! The loan was 100% repaid

A loan of $900 helped Mercedes Guadalupe purchase perishable items to invest in her store.
100% repaid
Repayment Term
18 months (Additional Information)
Repayment Schedule
Jul 8, 2010
Jul 23, 2010
Currency Exchange Loss:
Aug 15, 2011