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María Estela
María Estela C. J. is 39 years old and lives with her two daughters, aged 20 and 14. Only the younger daughter is in school, since the older daughter helps her mother with her business. They live together in Santiago de María, which is located in the department of Usulután. María has a business selling women's lingerie, and she also sells purses of various styles. Her prices are very affordable, which is good for her business, since her stand is located in Santiago de María's market, where there are many other stalls offering the same items as well as other types of clothing, so María has to offer better prices to attract more customers. María is requesting a loan to buy lingerie items by the dozen, so that she can obtain lower prices, and also to stock her stand with blouses, shoes and skirts, so that she can offer more clothing to her customers. María is a very energetic woman who works very hard to help her family get ahead.
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María Estela C. J. de 39 años de edad, vive junto a sus dos hijas de 20 y 14 años de edad, de las cuales únicamente la menor se dedica a estudiar, ya que la mayor le ayuda con el negocio a su madre. Juntas residen en Santiago de María, ubicado en el departamento de Usulután. María posee una venta de ropa interior femenina, así mismo comercializa carteras en diferentes estilos, sus precios son muy accesibles, lo cual le beneficia mucho debido a que su puesto esta ubicado en el Mercado de Santiago de María en donde existen muchos otros puestos más, los cuales comercializan lo mismo e incluso otras prendas de vestir adicionales, por lo que María debe ofrecer mejores precios para obtener más clientes. María solicita un préstamo a través del cual pueda comprar ropa interior por docenas, de esta forma podrá obtener precios más bajos, así mismo surtir el negocio con blusas, zapatos y faldas, de manera que pueda ofrecer más ropa a sus clientes. María es una mujer muy esforzada la cual trabaja muy duro por sacar adelante a su familia.

Additional Information

About Apoyo Integral

Apoyo Integral (Apoyo) is a nonprofit organization offering financial products that enable clients to increase their working capital, purchase fixed assets, buy and remodel homes, expand agricultural business and more. The organization’s target group is businessmen and women who have already established their businesses but need financial support to strengthen or expand them.

Like Kiva, Apoyo is committed to empowering women involved in business activities in rural areas. Kiva lenders’ funds will be used to expand these services to an even greater number of poor clients in rural areas.

About El Salvador

  • $7,500
    Average annual income
  • 774
    View loans »
    El Salvador Loans Fundraising
  • $25,607,375
    Funds lent in using Kiva
  • US Dollars
    Loan transacted in USD

Success!! The loan was 100% repaid

A loan of $1,150 helped María Estela buying lingerie, purses, blouses, skirts and shoes to sell.
100% repaid
Repayment Term
20 months (Additional Information)
Repayment Schedule
Monthly
Pre-Disbursed:
Apr 28, 2010
Listed
May 25, 2010
Currency Exchange Loss:
N/A
Ended:
Jan 15, 2012