A loan of $1,050 helped purchasing various articles (for resale).

Yacouba's story

Mr. Yacouba Troré is 33 yars of age, married and the father of six children. He lives with his wife and children in an extend traditional family in the village of Bougoula, about 7 km (4 miles) from the town of Sikasso (the third administrative region of Mali). Mr. Yacouba Traoré, after trying different business activities without success, launched a general store. He keeps a small store in front of his house, where he sells diverse articles such as cornmeal, cigarettes, candy, matches, chewing gum, powdered milk, tea, sugar, soaps etc. He has been doing for about 12 years. His business is very popular with the customers due to the quality of his goods. In order to satisfy the ever growing demand, three years ago he decided to join the microfinance institution Soro Yiriwaso.

After having duly repaid his previous two loans, he is now on his third loan, which will be used to purchase 4 tons of cornmeal, 12 cartons of different kinds of cigarettes, 2 cartons of tea, 4 bags of sugar, 12 packs of powdered milk, 5 packs of candy, 10 packs of chewing gum, 30 packs of matches, and 5 cartons of soap. He purchases his stock from wholesale retailers in town and sells retail, for cash or on credit, to a customer base representing all social layers of his neighborhood. With this loan, he anticipates achieving a monthly income of 250,000 West African Francs, which will be used essentially to bolster his business capital, contribute to the family budget, pay off the interest on his loan and reinvest the rest in his business.

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Translated from French by Kiva volunteer Katharina S

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