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Julia Marina
Julia F. R. is 50 years old and lives in the Milagro neighborhood in the city of Cartagena with her husband and 4 children aging from 24 to 30 years old. It is in this community that she has a business called Variedades Sandy where she sells all types of goods such as trousers, jeans, sheets, towels, school shirts and blouses for cash, although she also has some customers that she gives credit to. It is for this business that Julia is asking the financial foundation for $2.300.000, to buy goods such as jeans, sheets, towels, school shirts, blouses, at the request of the customers that she has in various neighborhoods of the city.
Julia has been developing her entrepreneurial ability every since she had a shop with her husband, which she considered to be a good business but very time-consuming,monotonous and which did not agree with her lifestyle. She used to dream of something different, less routine and innovative and where her daughters participate as they do now at Variedades Sandy, therefore she feels her current business is a better decision. When they decided to sell the shop they were left with only two display cabinets and capital that was invested in economic goods in line with their goal sector. This business started to progress very well and it was through a friend who recommended the Mario Santo Domingo Foundation where she found the opportunity to get low interest capital, with which she bought goods to expand her business. Her first loan was in a group and for a total of $300.000. There she received training in business management to achieve what is today “her dream become reality”. Currently she has an individual loan, but she has received 14 and with these finances she has managed to develop her business and give her children an education - they are studying at university, fashion design and administration respectively; and at the same time her daughters work with her and they are the fantastic trio, each one in their own work and between the three of them they contribute to each others' sucess. Julia wants to project her business into new areas, and feels very happy with it. With her profits she has managed to build three apartments, she lives in one of them with her family, and the other two she rents which gives her additional income. Also her business premises, which was at first in the living room of her home, is a product of the success that she has had working in her micro enterprise, and this is generated by the family union and the collective work directed towards the same activity and with unique family goals. Julia is very grateful to the Foundation because they believed in them and because they helped to generate a positive impact for her children; it is important to point out that today they are partners of Variedades Sandy, and they feel proud of their parents and of the efforts that they made to achieve something that started out very small; as well the community acknowledges and supports this business as they know that Variedades Sandy fulfils an important role in society and it is there you find everyone.
View original language description ↓
Julia F. R., tiene 50 años de edad y vive en el barrio el milagro de la ciudad de Cartagena, con su esposo y 4 hijos en las edades de 24, 30 años; En esta comunidad tiene un negocio llamado variedades Sandy, allí vende todo tipo de mercancías como pantalones jeans, sabanas, toallas, camisa de colegios y blusas de contado, aunque también tiene unos clientes con los que trabaja a crédito. Justamente para este negocio julia solicita a la fundación financiamiento por valor de $2.300.000, para comprar mercancías como jeans, sabanas, toallas, camisa de colegios, blusas, a solicitud de los clientes que tiene en diversos barrios de la ciudad.
Julia desarrolló su capacidad emprendedora desde cuando tenía una tienda con su esposo, considerado por ella un buen negocio pero muy esclavizante, monótono y no acorde con su estilo de vida, ya que ella soñaba con uno diferente, menos rutinario e innovador y donde sus hijas participaran como lo hacen ahora en Variedades Sandy, por eso siente su actividad actual como su mas grande acierto. Cuando decidieron vender la tienda, se quedaron solo con dos vitrinas y un capital que fue invertido en mercancías económicas acorde a su sector objeto; este negocio empezó a funcionar muy bien y fue así como a través de una amiga que le recomendó a la Fundación Mario Santo Domingo, encontró la oportunidad de obtener un capital con bajos intereses, con él compró mercancía para ampliar su negocio; su primer crédito fue en grupo y por un monto de $300.000; allí recibió capacitación con la cual aprendió el manejo del negocio para lograr lo que hoy es, “su sueño hecho realidad” en la actualidad tiene un crédito individual, pero ha recibido 14, con estos financiamientos ha logrado desarrollar su negocio y darle educación a su hijos que están estudiando en la universidad diseño de modas y administración respectivamente; al mismo tiempo sus hijas trabajan con ella y son el trío fantástico, cada una en su quehacer y entre las tres contribuyen al éxito del mismo. Julia quiere proyectar su negocio a nuevas plazas, y se siente muy feliz con él, pues con sus utilidades ha logrado construir tres apartamentos, en uno de ellos vive su familia, y los otros dos se encuentran arrendados lo cual representa un ingreso adicional. También el local donde se encuentra su negocio, que al principio se encontraba en la sala de su casa, es producto del éxito que ha tenido trabajando en su microempresa, y esto es generado por la unión familiar y el trabajo conjunto dirigido a la misma actividad y con metas únicas familiares. Julia está muy agradecida con la Fundación porque creyó en ellos y porque ha ayudado a generar un impacto positivo, en la ecuación de sus hijos; es importante resaltar que ellos hoy son socios de variedades Sandy, y se sienten orgullosos de sus padres y de los esfuerzos que realizaron para lograr lo que un día inicio muy pequeño; así mismo la comunidad reconoce y respalda este negocio pues saben que variedades Sandy cumple un papel importante en la sociedad y es que ahí todo lo encuentran.


Additional Information

About Fundación Mario Santo Domingo

Fundación Mario Santo Domingo (FMSD) is a non-profit organization in northern Colombia dedicated to developing programs for the country’s poorest communities. In addition to numerous social services, FMSD runs a microfinance program to strengthen micro-businesses in the areas where it works. The organization also offers several non-financial components as part of this program, including training to help entrepreneurs start their own businesses.

About Colombia

  • $11,100
    Average annual income
  • 464
    View loans »
    Colombia Loans Fundraising
  • $15,266,825
    Funds lent in using Kiva
  • 1,921.9
    Colombia Pesos (COP) = $1 USD

Success!! The loan was 100% repaid

A loan of $1,200 helped Julia Marina to buy goods such as jeans, sheets, towels, school shirts and blouses.
100% repaid
Repayment Term
21 months (Additional Information)
Repayment Schedule
Monthly
Pre-Disbursed:
Mar 31, 2010
Listed
Apr 11, 2010
Currency Exchange Loss:
Covered
Ended:
Dec 23, 2011