Muriel’s business consists of a mini-grocery store where she sells rice, oil, sugar, milk, bread, salt, and coffee. She also has household products in stock such as soap, shampoo, and other items. Muriel started her store four years ago when she quit her clothing by catalog order business. She always enjoyed working and wanted to start another business. Now her customers include her friends, relatives, and neighbors. She goes to their homes to boost her sales by advertising whenever she has new products. However, she considers her greatest challenges to be the location of her business because it is not visible from the outside, the lack of space, and insufficient capital. To resolve these issues, her goal is to have a larger store in her main room that provides more space and is more visible from the street.
Muriel is currently requesting a loan of 2,000,000 COP. Half of the money will be invested in the purchase of products for her business. The other half will be used to improve her home by raising the ceiling because it is quite low. Although this is her second loan, her husband has been associated with the Foundation for several years. During this season, the two of them plan to acquire more supplies, attract more customers, and continue making more sales. In addition, they hope to build a kitchen and add another room to their home. Later on, Muriel dreams of completely remodeling her house and also providing her children with an education so that they can finish both high school and college. She considers this to be an essential step to doing something in life.
Actualmente Muriel solicita un crédito de $2.000.000 la mitad quiere invertirlo en la compra de productos para el negocio; con la otra mitad quiere mejorar la vivienda en subir el techo que está bastante bajo. Aunque este es su segundo crédito, el esposo estuvo vinculado a la Fundación durante varios años y en aquella época los dos fueron surtiendo más, ganando más clientes y consiguiendo mayores ventas. Además, pudieron construir la cocina de su casa y otro cuarto en la vivienda. Más adelante, Muriel sueña con arreglar la casa por completo y también con educar a sus hijos para que terminen el bachillerato en el colegio, un paso que Muriel considera imprescindible para que hagan algo en la vida.
About Fundación Mario Santo DomingoFundación Mario Santo Domingo (FMSD) is a non-profit organization in northern Colombia dedicated to developing programs for the country’s poorest communities. In addition to numerous social services, FMSD runs a microfinance program to strengthen micro-businesses in the areas where it works. The organization also offers several non-financial components as part of this program, including training to help entrepreneurs start their own businesses.
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