Jane N. N. is fifty eight and married with five children between thirty and eighteen. Her business is located at Ngong, a busy market in Nairobi known as Home Base. She has been selling animal feed to farmers for the last three years. She says that this business is profitable but the major challenge is lack of funds to expand. She works very hard to keep her business doing well and will use her loan of Kes 80,000 to buy more animal feed to sell. Jane hopes to buy her own machines to make the feed herself and wants to be a market leader in this business.