Dramé M. is a dynamic 40 year old tradesman. He lives in Port-Bouët, a very populated suburb in the south of Abidjan District. M. owns a well managed store and sells fresh milk, sweets, candies, juices, soaps, sugar, etc. M. is married and has 4 children. He wants to expand his activities and diversify his product range by selling rice. He will use the loan to purchase goods in bulk from the largest wholesaler in order to get lower prices and improve his profit margin. He joined the AE&I Microcredit Program in 2005 when he heard about the organisation from one of his friends. M. has performed very well since then and is honest and well organized.