José Paulino S. P., 56, lives in Mejicanos with his wife and two sons. He has a grocery store where he sells food and basic needs items. In addition, his wife makes tamales that José goes out to peddle. He is very well-known in the area because he has had his store for over 10 years; he is also very sought-after for the tamales that he sells. José is requesting funding with which to buy stock items for his store because, even though he has had the store for many years, he still lacks many basic products that, if he stocked them, his sales would improve and his clientele would increase. José's wish, therefore, is to have a well-stocked store so that his earnings will increase thus benefitting his family.
José Paulino S. P. de 56 años de edad, reside en Mejicanos y vive junto a su esposa y dos hijos. El posee una tienda en la cual comercializa productos alimenticios y de primera necesidad. Así mismo su esposa elabora tamales los cuales José se encarga de vender de manera ambulante. Debido a que cuenta con 10 años de poseer este negocio es muy conocido en la zona, incluso es muy solicitado por los tamales que vende. José solicita un préstamo a través del cual pueda comprar más productos para la tienda ya que a pesar que cuenta con varios años de poseerla, carece de muchos productos los cuales son básicos para lograr vender más y obtener mayor clientela. Es por ello que el deseo de José es lograr surtir la tienda y de esta manera percibir mayores ganancias las cuales beneficien a su familia.
About Apoyo Integral
Apoyo Integral (Apoyo) is a nonprofit organization offering financial products that enable clients to increase their working capital, purchase fixed assets, buy and remodel homes, expand agricultural business and more. The organization’s target group is businessmen and women who have already established their businesses but need financial support to strengthen or expand them.
Like Kiva, Apoyo is committed to empowering women involved in business activities in rural areas. Kiva lenders’ funds will be used to expand these services to an even greater number of poor clients in rural areas.