Florence N. is 31 years old and is married with five children, their ages ranging between 5 and 14 years old. Florence lives in the Kicukiro district which is in the capital city of Kigali.
Florence has a shop where she sells a variety of dishes and kitchen products located in this area. She has been in the business of selling housewares for the past five years. However, she is a relatively new entrepreneur, having been in business for herself for only one year. Florence has a helper who works with her in the shop from seven in the morning until six at night.
Florence is requesting her first loan from Vision Finance Company for the purpose of purchasing a variety of attractive dishes in order to attract more customers and please her current ones. If successful, this will result in greater profits which she will likely reinvest in the business as well as take care of her children and begin to build a secure future for her family.
About Vision Finance Company s.a – Rwanda (VFC)
Vision Finance Company, soon to be known as Vision Fund Rwanda (VFR), is the microfinance subsidiary of World Vision and is one of the largest microfinance institutions serving rural underprivileged communities in Rwanda, many of which do not have access to formal financial services.
VFC serves people and communities that are economically productive but low-income, especially in very rural areas. This includes small business owners and salary earners who are looking for opportunities to provide better lives for their families and a promising future for their children.