Alexei has a business selling footwear in Balti town. He has opened three boutiques in the central market of the town. Over the years, big-name stores have settled in his territory, but Alexei’s focus on quality from the inside out has helped him not only stand his ground but also benefit from the extra foot traffic.
He provides extensive training to his three employees on everything about new products. He also keeps careful track of key measurables, like sales, and sets high goals. He has since opened three more locations in Chisinau City, carefully choosing high-traffic places that attract a variety of consumers.
He requested a loan from Microinvest to increase his stock of goods over at least for the next two years.
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