Liana

Liana, age 28, is a very responsible woman. She lives with her partner, the father of her 2 children. For four years, she has been involved in selling beauty products. She prepares her family’s meals very early so that afterwards she can leave and offer her products door-to-door. Her principal customers are her friends and neighbors, but she is constantly seeking to increase her clientele since with more orders her profits increase. The most difficult part of her work is the collection of money because sometimes her customers are not home or delay paying her. That’s why she has to be persistent in order to recover her investment.

Over the years, she has gotten along very well with her customers since thanks to them and to her sales she has been an award winning beauty consultant, and that has motivated her to continue working at the job.

This is her third loan with MFP and during previous loans she has been very punctual with her payments. Also, she is an efficient and very well regarded secretary of the board of directors of her communal bank. The money which she is now applying for will be used for increasing her stock of products, especially perfumes, because she says that with these products she obtains better profits.

Translated from Spanish by Richard Brown, Kiva Volunteer

Liana tiene 28 años, es una mujer muy responsable, vive con su pareja y padre de sus 2 hijos. Desde hace 4 años se dedica a vender productos de belleza, para ello prepara los alimentos de la familia desde muy temprano para después ir a ofrecer de casa en casa sus productos. Sus principales clientes son sus amistades y vecinos, pero constantemente está a la búsqueda de incrementar su clientela, pues entre más pedidos tiene sus ganancias aumentan. La parte más difícil de su trabajo son las cobranzas, pues algunas veces sus clientes no están en sus casas o demoran en pagarle, por ello debe ser insistente para recuperar su inversión. Durante estos años ha congeniado mucho con sus clientes, ya que gracias a ellos y a sus ventas ha sido premiada por ser la mejor consultora de belleza y eso la motiva a seguir trabajando en ello.
Este es su tercer préstamo con MFP y durante los créditos anteriores ha demostrado ser muy puntual en sus pagos. Asimismo, es una eficiente y muy querida secretaria de la junta directiva de su banco comunal. El dinero que ahora solicita le servirá para incrementar su stock de productos, especialmente en perfumes, pues menciona que con estos productos obtiene mayores ganancias.

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