Martha Ortiz Velasquez

Thank you for your loan. It has been disbursed to Martha Ortiz Velasquez by Manuela Ramos / CrediMUJER in Peru. We are excited to watch this business grow. Over the 4 months of this loan, Manuela Ramos / CrediMUJER will be collecting repayments from this entrepreneur and posting progress updates on the Kiva website.

As Kiva Fellows, we are happy to give you an update on the effect of your loan on a Manuela Ramos/CrediMujer client. The entrepreneur profiles on Kiva’s Website are posted by local field partners, which are microfinance institutions that lend to the working poor to help them lift themselves out of poverty. For the past three months, we have been working with Kiva’s field partner, Manuela Ramos. The role of the field partner is to screen each entrepreneur, post his/her loan request on the Kiva Website, disburse the loan, and collect repayments.

Manuela Ramos is an organization dedicated to the advancement of Peruvian women. Founded in 1978, its programs include educating women, primarily in the rural areas of Peru, about gender equality, domestic violence, women’s rights and environmental awareness. It now has programs in fifteen locations throughout Peru, with seven regions operating microfinance programs. The microfinance program on which we worked, CrediMujer, assists groups of 15-30 women to come together, form a community bank, and take out a loan to use in their individual businesses. This is where Kiva comes in, by providing interest-free capital for Manuela Ramos to lend.

By supporting an entrepreneur who works with Manuela Ramos/CrediMujer, you are also supporting the progress of women living in the poorest regions of Peru. Although the loan amounts offered by Manuela Ramos are small (between $100 and $1,000), they make an impact on these women’s lives by providing them with the necessary capital to start and, sometimes, to expand their businesses.

Entrepreneurs partake in different businesses depending on the regions in which they live. Our experiences as Kiva Fellows in the field have also been influenced by the diverse geography in Peru. In the San Martin region, which is located in the Amazon basin of Peru, Diana encountered not only some very hot days, but also the warmth and generosity of its women, who would often give her treats like coconut water, fresh oranges, and cold soft drinks to help her cool off after a long day walking under the sun. Because San Martin's primary economic activity is agriculture, Diana visited many entrepreneurs with businesses related to agriculture or food production and sales. Growing cocoa, selling plantains, preparing local dishes like juanes (a mixture of rice, chicken, eggs, olives, and spices, wrapped in "bijao" plant leaf) and anticuchos (grilled meat on a skewer), and selling basic foods, were the most common business activities in this area.

In the city of Puno, nestled in the Peruvian Andes, Emily experienced the bitter cold and intense sun that the region is known for and saw the economic benefits that the tourism industry has brought to the area. Puno is located on the shores of Lake Titicaca, the highest navigable lake in the world, and attracts many tourists who buy Peruvian tapestries, embroideries and alpaca sweaters, scarves and hats to keep warm. In addition to creating these artesian goods to sell to tourists, many Manuela Ramos entrepreneurs work in businesses that fatten livestock and operate small kiosks or general food stores.

Although we have been working separately in two different Manuela Ramos offices, we have focused on the same type of work, primarily writing journals for Manuela Ramos’s Kiva entrepreneurs. While the borrower profiles on Kiva’s site present information about how the entrepreneur plans to use the loan, journals provide follow-up information about how that loan was used and the effect it has had on the entrepreneur’s life. Although Manuela Ramos has employees and Kiva Fellows like us working hard to increase the number of journals written, financial and logistical constraints make it very difficult to produce a journal for each entrepreneur. Whether or not you have received a journal about the Manuela Ramos entrepreneur to whom you gave a loan, we hope that you will enjoy the story of Gloria, one of these entrepreneurs.

Gloria lives in the city of Tarapoto, the main commercial hub of the San Martin region. She makes “salchipapas,” a dish consisting of French fries and hot dog links, often accompanied by coleslaw or other variations, depending on the cook's particular style. Gloria's love for her business shows not only in the quality of her service and the food she serves, but also in her loyal customer base. Gloria has been a member of her community bank for quite a few years and her most recent loan of 1,000 soles (approximately $300 USD), was financed through Kiva by lenders like you. With this loan, Gloria bought tables, chairs and other supplies. This investment allowed her to better serve her customers and provide them with a more comfortable environment. However, Gloria's plans for her business don't end there. As an enterprising woman, she is thinking about the future of her business. To hear more about these plans from Gloria, see this short video interview (scroll all the way down):

http://www.kiva.org/app.php?page=businesses&action=about&id=64373&_tpos=1&_tpg=1&_te=mj

Thank you for supporting entrepreneurs like Gloria and helping Manuela Ramos work on behalf of Peruvian women!

Best Regards,

Emily Sweeney and Diana Rodriguez

Kiva Fellows 7th Class

Recently I visited Martha at "Gimnasio Tawa," the gym that she and her husband run near the center of the city of Pucallpa. “Tawa” is Martha’s husband’s nickname. The couple has been running the gym for nine years—-it is well stocked with dumbbells, weight training machines, spinning bikes and some basic elliptical machines. Martha’s husband is a bodybuilder and works as a trainer at the gym. The wall is lined with trophies he has won in various competitions. Martha told me that he is known in Pucallpa and many come to the gym to seek his instruction.

Martha runs a beverage shop next door to the gym where she sells both liquors and non-alcoholic drinks. She also has a small kiosk at a nearby school from which she sells cooked food, drinks and snacks. Martha has been working with Kiva partner Manuela Ramos for about 5 years and continues to pay back her loan of 3000 soles (about $1000) from Manuela Ramos and Kiva through her communal bank “Mujeres Talentosas” (Talented Women). Martha used her loan to purchase athletic clothing in Lima. She sells the clothing from the front desk of the gym. Martha told me that she always makes her loan payments on time and has a good amount of savings through Manuela Ramos’s mandatory savings program.

Gimnasio Tawa is open every day from 6:00 am to 11:00 pm. The entrance fee is 3 soles ($1) per day or 50 soles (about $16.50) per month. Martha told me that the business is doing pretty well—she and her husband are not making a killing, but they are making enough to live on. Martha has many goals for the gym. Firstly, she would like to fix the ceiling in the front room where most of the equipment stands. She also wants to add a second story to the gym. Once the second story is built, Martha plans to move the equipment from the back rooms into this upper level so she can start renting out the back rooms.

Martha and her husband have three children, aged 23, 22 and 13, all of whom live at home. In this short video clip Martha talks about her goal of improving her gym in a variety of ways including increasing its size and improving its look and equipment quality. In this way, she hopes the gym will attract more clients.

Check out a list of currently fundraising loans for Manuela Ramos borrowers.

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